Study Task 5 - essay structure

Introduction:
Ideas to be discussed in the essay- opinions of authors/ research found

Body:
A brief description of what branding is.
A description of emotional branding and why it is used.
Analysing brands that use it, why they use it, is it successful?


Conclusion:
A summary of what has been found, do I agree of disagree that it works? Back up own opinion with quotes.